I join forces with video creator & video marketer Jeremy Mason to implement digital marketing techniques to drives sales and pre-orders of my new book The Crow Folk! Join us in our adventures in video marketing and book publishing …
In Episode 9 you’ll learn: – WHY persistence is key in book marketing and book publishing – YouTube’s algorithm changes WHAT it means & WHAT you should do as a video creator – HOW to keep motivated and keep consistently creating video marketing content – HOW to deal with rejection in business and as an author – The evolution of ‘The Witches of Woodville’ book series – HOW to use YouTube Live for book marketing – What NOT to do on Facebook and YouTube Live – Brainstorming virtual book launch ideas – ACTIONABLE ideas of how to promote your book with video – HOW to use content calendars to create PR-able ideas…
Are you a writer who’s struggling to get your book seen online? Are you looking for new book marketing strategies? In this series, we cover the basics of marketing your book, social media marketing for authors and all sorts of book marketing strategies and tips for authors.
This week, Jeremy and I are joined by filmmaker and animator Kai Newton who shot and edited the book trailer for my book The Crow Folk. We cover the video production process from beginning to end – covering script development, video shoot planning, how to make a YouTube video on a budget – and plenty more book marketing advice to boot.
Are you a debut author or seasoned writer needing to know HOW to market your book? Or HOW to promote your book on YouTube?
In this in deep-dive, they talk candidly about WHICH video marketing strategies have worked, and which have not been as successful. WILL they hit their 1000 target for pre-sales before Feb 2021? WHICH digital marketing techniques will they enlist? WHICH book marketing strategy will be put to the test next on their ambitious (some may say foolhardy) quest?
In Episode 6 you will learn:
The definition of a blurb and how a few words on your book cover can make all the difference.
How to run a blog tour (or get someone to organise it for you).
Why categorisation is important, but ultimately it’s the reader who decides.
The kind of pre-publication publicity that a publisher can organise for you, including features in trade magazines like The Bookseller, and interviews in store magazines like Booktime.
Why an author should be a “squeaky wheel”!
And we take a look at other AuthorTubers and why they are so successful.