Tag: websites

How To Market Your Book – Episode 12

In this 12th outing of the “Book Marketing Challenge,” we’re joined by Bookswarm’s Simon Appleby – an author website expert, to reveal why having an author website is critical to the success of book marketing. We discuss what goes on your author website, and how to best use websites for author marketing. https://mpvideoproduction.co.uk/

This series takes you on a journey of book publishing – offering writing tips and writing advice – along with book promotion and book marketing strategies. It’s the uncut, inside story of a book’s journey from the page to it appearing on a bookshelf in your favourite bookstore …

Metadata and other mysteries…

Howdy hey!

Yes, that’s the BBC microphone muffler I found in the gutter in Oxford Circus last week…

I mention this as it’s one of the many highlights from last week’s Bestseller experiment live show that are now available to plug directly into your earholes via the medium of podcast. Click here for audio fun time.

Thanks to snowmaggeddon I had to record this one at home, but the usually flaky BT broadband actually held up and a splendid time was had by all. We discussed…

  • The dark secrets of metadata and how you can make it work for your books
  • How you can make a blog work harder
  • Tips for when you’re stuck on your outline
  • Why you should celebrate weaknesses
  • The pros and cons of present tense versus past tense
  • We discover what “brain tabs” are, and we discuss top tips for avoiding distractions while writing

The question from Edward Kane on tenses was a fun one to answer, though I’ve since realised that my erudite rambling could be cut down to two simple principles:

The present tense works better for unreliable narrators

The past tense works better for reliable narrators

And the less we will say about the future tense the better*

And here’s a link to the Action Force Palitoy book we mentioned in our conversation about crowdfunding. It really is ace, if that’s your thing.

And speaking of crowdfunding… did you know that Betseller Experiment listeners get 10% off when they pledge for my new book The End of Magic? Go here, click pledge and type bestsellerxp when prompted.

Oh, and Dominic did me a new sting…!

Thank you and till next time, happy writing!

Until next time, happy writing!

Mark
*I made a bad grammar joke! Am I not funny?
PS. That novel I wrote with Mark Desvaux is still getting lovely reviews. Grab your copy here and tell us what you think.
PS. Oh, and if you want to support our work on the podcast, we now have a Patreon. Do please support us and we can keep this crazy train rolling.