Blog tours! What are they? How do you get one? Are they worth the effort? In this sort-of follow-up to last week’s episode, we speak to the wonderful Anne Cater of Random Things Blog Tours about the world of blog tours…
The series is a real-life case study – as we catalogue the book marketing journey of Mark’s latest book ‘The Crow Folk’ (Simon & Schuster).
Each episode comes laden with book marketing tips, offers insights into book publishing, indie publishing as well as ideas about author marketing.
In this episode we cover:
– book blog tours (and why they’re critical to a post-launch book marketing strategy)
– how to find your dream book editor
– beta readers (why you need them, and how to find them)
– using StreamYard for virtual book launches